The Influence of QRIS and E-Wallet Adoption on Transaction Efficiency and Profitability of MSMEs in Makassar City
Article Sidebar
Main Article Content
Abstract
This study aims to examine the influence of QRIS and e-wallet adoption on transaction efficiency and profitability of Micro, Small, and Medium Enterprises (MSMEs) in Makassar City. Digital payment systems are increasingly recognized as key drivers of business transformation, yet many MSMEs still rely heavily on cash-based transactions. Using a quantitative survey method, data was collected from 150 MSME respondents across various sectors including trade, culinary, and services. The research employed multiple linear regression analysis and Sobel test to evaluate both direct and indirect effects. The results demonstrate that QRIS adoption significantly improves transaction efficiency by accelerating payment processes, reducing cash-handling costs, and minimizing recording errors. Similarly, e-wallet adoption has a positive effect on transaction efficiency by offering flexibility and convenience to customers, thereby strengthening MSME competitiveness. Transaction efficiency itself has the strongest effect on profitability, indicating that operational improvements directly translate into higher revenues and profit margins. In addition, both QRIS and e-wallet adoption exhibit direct positive effects on profitability, showing that digital payments not only enhance efficiency but also attract more customers and expand sales opportunities. Still, the analysis confirms that transaction efficiency mediates the relationship between adoption and profitability, suggesting that efficiency gains are a crucial mechanism through which digital payments improve financial outcomes. These findings highlight the strategic role of digital payments in enhancing MSME performance and provide valuable implications for policymakers, financial institutions, and service providers to accelerate financial inclusion and digital transformation among MSMEs in Indonesia.
Article Details
This work is licensed under a Creative Commons Attribution 4.0 International License.
References
[1] R. Talom and P.-M. Tengeh, “The Impact of Mobile Money on the Financial Performance of SMEs in Douala, Cameroon,” Sustainability, vol. 12, no. 1, p. 183, 2020
[2] A. Author, “The Influence of Mobile Money Payment on Business Performance,” Technological Forecasting & Social Change, 2023.
[3] X. Liu, Y. Zhang, and H. Wang, “Mitigating Effect of Digital Payments on Micro-Enterprises’ Financing Constraints,” Telematics and Informatics, 2024.
[4] R. Talom and P.-M. Tengeh, “Mobile Money as a Sustainable Alternative for SMEs in Less Developed Economies,” Journal of Open Innovation: Technology, Market, and Complexity, vol. 6, no. 4, p. 163, 2020.
[5] A. Koomson et al., “Adoption and Use of Digital Financial Services: A Meta-Analysis,” Electronic Commerce Research and Applications, 2023.
[6] D. Yaprakdal, E. Karanfil, and H. Aydin, “Navigating Trust in Mobile Payments: Using Necessary Condition Analysis,” International Journal of Human–Computer Interaction, 2024.
[7] A. R. Kartika et al., “Fintech Adoption Drivers for Innovation for SMEs in Indonesia,” Journal of Innovation & Knowledge, 2023.
[8] M. A. Salleh et al., “Determinants of Digital Payment Adoption among Generation Z,” Journal of Risk and Financial Management, vol. 17, no. 11, 2024.
[9] S. Ningsih and R. R. Maulana, “Factors Influencing Adoption of E-Payments by Microenterprises in Indonesia,” Journal of Modelling in Management, 2025.
[10] G. Wauk et al., “Antecedents of Sustainable Usage Behaviors Through Mobile Payment Technology for Digital Financial Inclusion in Ghana,” Systems, vol. 13, no. 6, 2025
[11] fintech-based consumption. Jurnal Ekonomi Sosial dan Teknologi, 9(1), 22–36. https://doi.org/10.33087/jest.v9i1.15220
[12] N. Rettobjaan, I. W. Suryaningrat, and A. P. Satyawan, “The Influence of the QRIS Payment System on Business Performance: Evidence from MSMEs in Denpasar City,” Journal of Theoretical and Applied Information Technology, vol. 102, no. 3, pp. 456–465, 2025.
[13] R. Primasari, D. A. Sari, and M. Yuliani, “The Effect of QRIS Implementation on Operational Efficiency and Profitability of SMEs with Financial Literacy as a Moderating Variable,” in Proceedings of the International Conference on Business, Innovation, and Technology (ICONBIT), Surabaya, 2025, pp. 121–128.
[14] A. S. Putra and L. D. Mariani, “The Role of QRIS in Enhancing MSME Transaction Efficiency in Indonesia,” International Journal of Science and Society, vol. 5, no. 3, pp. 112–122, 2023.
[15] R. N. Anwar, E. N. Handayani, and M. Quintania, “Mobile Wallet Adoption Model for Improving MSME Performance in Indonesia's Tourism Sector,” Ekonomi Bisnis, vol. 29, no. 3, pp. 156–169, Nov. 2024.
[16] “Analysis of E-Commerce and E-Wallet Adoption Levels on the Existence of MSMEs in Traditional Markets,” (Qualitative study, Yogyakarta), Ekobis, Jul. 2025.
[17] L. L. Humaira, “M-Wallet Adoption and SMEs Performance,” Atlantis Press, 2020.
[18] Z. Serrasqueiro, “SMEs growth and profitability, productivity and debt relationships,” Journal of Emerging Financial and Accounting Studies, 2023.
[19] L. E. Pizarro Villacis et al., “Economic Accounting Analysis and its Effects on the Implementation of Digital Wallets in Ecuador Zone 8,” International Journal of Economic and Accounting Research, 2023.
[20] S. K. S. Dewi et al., “The Role of Digital Financial Services on the Performance of MSMEs in Indonesia using the TOE Model,” Migration Letters, 2023.
[21] J. D. Faria and R. A. Soares, “Digital Payment Adoption and Its Impact on SMEs’ Profitability: Evidence from Emerging Markets,” Journal of Business Economics and Management, vol. 24, no. 2, pp. 245–260, 2023.
[22] S. Kumar and A. Raghav, “Mobile Wallets and Retail Growth: An Empirical Analysis of Indian Micro-Enterprises,” International Journal of Bank Marketing, vol. 41, no. 5, pp. 975–992, 2023.
[23] H. Santoso, A. R. Wibowo, and D. P. Lestari, “QRIS Adoption and Its Influence on SMEs’ Financial Performance in Indonesia,” Asian Journal of Accounting Research, vol. 9, no. 1, pp. 56–70, 2024.
[24] S. Abubakar, A. Ahmad, and M. B. Haron, “Digital Payment Adoption, Operational Efficiency, and Profitability of SMEs: A Mediated Model,” Journal of Entrepreneurship and Business, vol. 11, no. 2, pp. 101–117, 2023.
[25] H. Widyastuti, A. Nugraha, and D. Sulistiyo, “Transaction Efficiency as a Mediator of Digital Payment Innovation and Financial Performance in Indonesian MSMEs,” Journal of Business and Retail Management Research, vol. 18, no. 1, pp. 56–67, 2024.
[26] R. S. Al-Maroof, M. S. Salloum, and K. Shaalan, “The Role of Transaction Efficiency in Mobile Payment Adoption and Business Performance: A Mediated Model,” Journal of Retailing and Consumer Services, vol. 65, pp. 102–118, 2022.